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Videos

Translating insight into action

The 3 takeaways of the presentation:- Learn how to influence short-term and long-term decision-making within the organisation.- Determine how to design insight reports that connect with different audiences.- Uncover the benefits of flexibility within...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Charles Wilson
Company: New Balance
June 18, 2020
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Citation

Wilson, C. (2020a, June 18). Translating insight into action. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/translating-insight-into-action


Videos

Fearless failure

The 3 takeaways of the presentation are:- Hear why insights-driven experimentation is a powerful way to demonstrate the potential business impact of the insights organisation, beyond simply influencing decision making via desktop research, surveys,...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Michael Bowen
Company: Spotify
June 18, 2020
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Citation

Bowen, M. (2020a, June 18). Fearless failure. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/fearless-failure


Videos
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Citation

Picazo Lutton, McCoy and Umana (2020a, June 18). Forget me not - Traditional & new methods to answer modern questions: Q&A session. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/forget-ne-not---traditional-new-methods-to-answer-modern-questions-q-a-session


Videos

Food science magic

Learn how Eclipse Food is delivering healthy, humane, and sustainable choices, one ice cream at a time. 

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Aylon Steinhart
Company: Eclipse Foods
June 18, 2020
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Citation

Steinhart, A. (2020a, June 18). Food science magic. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/food-science-magic


Videos

Focus group fails: How to save the humans (and the brands)

F*ck Focus Groups: The case for human first fearless research.3 takeaways:- It's easy to default and focus on what matters to the business. It's braver - and smarter - to put humans at the heart of everything we do. Let's begin with our humans and...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Gabriela McCoy
Company: Bacardi
June 18, 2020
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Citation

McCoy, G. (2020a, June 18). Focus group fails: How to save the humans (and the brands). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/focus-group-fails-how-to-save-the-humans-and-the-brands-


Videos
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Citation

Ambrose and Murphy (2020a, June 11). Insights Integration. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/insights-integration-11444


Videos

The power of storytelling in sports

The main 3 takeaways of the presentation are:- It is possible to measure what makes and predicts engaging storytelling;- Relatability is the most important attribute to any story, no matter what your objective is;-Different generations connect and...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Renata Policicio
June 11, 2020
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Citation

Policicio, R. (2020a, June 11). The power of storytelling in sports. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-power-of-storytelling-in-sports


Videos
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Citation

Gansle, Ambrose, Murphy and Policicio (2020a, June 11). Insights integration: Q&A Session. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/insights-integration


Videos
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Citation

Gansle, Jain and Gupta (2020a, June 11). Artificial Intelligence: Q&A Session. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/artificial-intelligence-discussion